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https://hdl.handle.net/10356/14789| Title: | Sex-role stereotyping : a messege system analysis of Singapore television programmes. | Authors: | Loy, Tang Hong. | Keywords: | DRNTU::Social sciences::Mass media::Broadcasting::TV::TV studies | Issue Date: | 1997 | Abstract: | This study focuses on Message System Analysis, the second-prong of the Cultural Indicators Research Paradigm. It examines specifically sex-role images as presented in the English-language versus the Chinese-language programmes on Singapore's television broadcast channels, with the aim of contributing to a larger, on-going research of differences in the perception of the real world between the viewers of English-language and Chinese-language programmes. | URI: | http://hdl.handle.net/10356/14789 | Schools: | Wee Kim Wee School of Communication and Information | Fulltext Permission: | restricted | Fulltext Availability: | With Fulltext |
| Appears in Collections: | WKWSCI Student Reports (FYP/IA/PA/PI/CA) |
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| File | Description | Size | Format | |
|---|---|---|---|---|
| LoyTangHong97.pdf Restricted Access | 4.86 MB | Adobe PDF | View/Open |
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