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Title: Hacking trust : the presence of faces on automated teller machines (ATMs) affects trustworthiness
Authors: Gabrieli, Giulio
Ng, Sarah
Esposito, Gianluca
Keywords: Social sciences::Psychology
Social sciences::Psychology::Applied psychology
Issue Date: 2021
Source: Gabrieli, G., Ng, S. & Esposito, G. (2021). Hacking trust : the presence of faces on automated teller machines (ATMs) affects trustworthiness. Behavioral Sciences, 11(6), 91-.
Project: M4081597 
Journal: Behavioral Sciences 
Abstract: Trustworthiness is a core concept that drives individuals’ interaction with others, as well with objects and digital interfaces. The perceived trustworthiness of strangers from the evaluation of their faces has been widely studies in social psychology; however, little is known about the possibility of transferring trustworthiness from human faces to other individuals, objects or interfaces. In this study, we explore how the perceived trustworthiness of automated teller machines (ATMs) is influenced by the presence of faces on the machines, and how the trustworthiness of the faces themselves is transferred to the machine. In our study, participants (N = 57) rated the trustworthiness of ATMs on which faces of different age, gender, and ethnicity are placed. Subsequently, the trustworthiness of the ATMs is compared to the trustworthiness ratings of faces presented on their own. Results of our works support the idea that faces’ trustworthiness can be transferred to objects on which faces are presented. Moreover, the trustworthiness of ATMs seems to be influenced by the age of presented faces, with ATMs on which children faces are presented are trusted more than the same machines when adults’ or elders’ faces are presented, but not by the ethnicity (Asian or Caucasian) or gender (male or female) of presented faces.
ISSN: 2076-328X
DOI: 10.3390/bs11060091
DOI (Related Dataset):
Schools: School of Social Sciences 
Lee Kong Chian School of Medicine (LKCMedicine) 
Rights: © 2021 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (
Fulltext Permission: open
Fulltext Availability: With Fulltext
Appears in Collections:SSS Journal Articles

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