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dc.contributor.authorLam, Kwok Yanen_US
dc.contributor.authorChin, Tahn Jooen_US
dc.contributor.authorFu, Xiaofangen_US
dc.identifier.citationLam, K. Y., Chin, T. J. & Fu, X. (2021). Euro food : sustainable growth driven by entrepreneurial leadership. Nanyang Technological University, Singapore.
dc.description.abstractMr. Somchai Wachakorn set up European Food Public Co., Ltd (Euro Food) from scratch in 1984. Almost four decades later, through the relentless effort of Mr. Somchai, Euro Food turned out to be one of the leading manufacturers of Confectionery items in Thailand and won consumers’ recognitions. So far, the company has around 2000 employees with a distribution network of more than 50,000 retail outlets, over 10,000 convenient stores throughout Thailand, and operations in 12 countries worldwide. The case unfolded the entrepreneurship journey of Mr. Somchai. It revealed the success factors of the sustainable growth of Euro Food – the entrepreneur’s passion for his goal and perseverance, the two most essential traits of entrepreneurial leadership.en_US
dc.description.sponsorshipNanyang Technological Universityen_US
dc.publisherNanyang Technopreneurship Center, Nanyang Technological Universityen_US
dc.rightsCopyright@2021 Nanyang Technopreneurship Center, Nanyang Technological University. Personal use of this material is permitted. No part of this publication may be copied, stored transmitted reproduced or distributed in any form or medium whatsoever without the permission of the copyright owner. Please address all correspondence to
dc.subjectBusiness::Information technology::Business enterprisesen_US
dc.titleEuro food : sustainable growth driven by entrepreneurial leadershipen_US
dc.typeWorking Paperen
dc.contributor.researchNanyang Technopreneurship Centeren_US
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