Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/169143
Title: Examining public perception and cognitive biases in the presumed influence of deepfakes threat: empirical evidence of third person perception from three studies
Authors: Ahmed, Saifuddin
Keywords: Social sciences::Communication
Issue Date: 2023
Source: Ahmed, S. (2023). Examining public perception and cognitive biases in the presumed influence of deepfakes threat: empirical evidence of third person perception from three studies. Asian Journal of Communication, 33(3), 308-331. https://dx.doi.org/10.1080/01292986.2023.2194886
Project: NTU-SUG 
Journal: Asian Journal of Communication 
Abstract: Deepfakes have a pernicious realism advantage over other common forms of disinformation, yet little is known about how citizens perceive deepfakes. Using the third-person effects framework, this study is one of the first attempts to examine public perceptions of deepfakes. Evidence across three studies in the US and Singapore supports the third-person perception (TPP) bias, such that individuals perceived deepfakes to influence others more than themselves (Study 1–3). The same subjects also show a bias in perceiving themselves as better at discerning deepfakes than others (Study 1–3). However, a deepfakes detection test suggests that the third-person perceptual gaps are not predictive of the real ability to distinguish fake from real (Study 3). Furthermore, the biases in TPP and self-perceptions about their own ability to identify deepfakes are more intensified among those with high cognitive ability (Study 2-3). The findings contribute to third-person perception literature and our current understanding of citizen engagement with deepfakes.
URI: https://hdl.handle.net/10356/169143
ISSN: 0129-2986
DOI: 10.1080/01292986.2023.2194886
Schools: Wee Kim Wee School of Communication and Information 
Rights: © AMIC/WKWSCI-NTU 2023. All rights reserved.
Fulltext Permission: none
Fulltext Availability: No Fulltext
Appears in Collections:WKWSCI Journal Articles

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