Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/1694
Title: Public relations practices in social clubs : a case study on National University of Singapore society.
Authors: Seah, Celeste Lee Pheng.
Keywords: DRNTU::Social sciences::Sociology::Communities, classes and races
Issue Date: 2004
Abstract: This paper provides an insight into the PR practice in a society that has complementary club facilities in Singapore. It establishes the worldview and PR model used in the organisation and provides an overview on the types of PR tools used in achieving the organisational goal.
URI: http://hdl.handle.net/10356/1694
Schools: Wee Kim Wee School of Communication and Information 
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:WKWSCI Theses

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