Please use this identifier to cite or link to this item:
Title: Public relations practices in social clubs : a case study on National University of Singapore society.
Authors: Seah, Celeste Lee Pheng.
Keywords: DRNTU::Social sciences::Sociology::Communities, classes and races
Issue Date: 2004
Abstract: This paper provides an insight into the PR practice in a society that has complementary club facilities in Singapore. It establishes the worldview and PR model used in the organisation and provides an overview on the types of PR tools used in achieving the organisational goal.
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:WKWSCI Theses

Files in This Item:
File Description SizeFormat 
  Restricted Access
281.51 kBAdobe PDFView/Open

Page view(s) 50

Updated on Jun 26, 2022


Updated on Jun 26, 2022

Google ScholarTM


Items in DR-NTU are protected by copyright, with all rights reserved, unless otherwise indicated.