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https://hdl.handle.net/10356/1694
Title: | Public relations practices in social clubs : a case study on National University of Singapore society. | Authors: | Seah, Celeste Lee Pheng. | Keywords: | DRNTU::Social sciences::Sociology::Communities, classes and races | Issue Date: | 2004 | Abstract: | This paper provides an insight into the PR practice in a society that has complementary club facilities in Singapore. It establishes the worldview and PR model used in the organisation and provides an overview on the types of PR tools used in achieving the organisational goal. | URI: | http://hdl.handle.net/10356/1694 | Schools: | Wee Kim Wee School of Communication and Information | Rights: | Nanyang Technological University | Fulltext Permission: | restricted | Fulltext Availability: | With Fulltext |
Appears in Collections: | WKWSCI Theses |
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SeahLeePheng04.pdf Restricted Access | 281.51 kB | Adobe PDF | View/Open |
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