Countering online radicalisation in Southeast Asia through the 5M framework

Abstract

From June to July 2024, the K-Hub PVE Community of Indonesia and the author researched thirty-five Indonesian civil society organisations to study the digital communications strategies used in preventing and countering violent extremism. Through surveys, desk reviews, and focus group discussions, the research identified best practices, challenges faced, and areas for improvement. This analysis evaluates the findings through a “5M Framework” – market receptivity, message, messenger, mechanism, and measurement – focusing on Southeast Asia.