Please use this identifier to cite or link to this item:
https://hdl.handle.net/10356/20030
Title: | A market research on the acceptance of stored-value cards in fast food restaurants (Singapore). | Authors: | Koh, Leong Pit. Ling, Hui Mei. Wee, Timothy Kek Chong. |
Keywords: | DRNTU::Business::Finance | Issue Date: | 1996 | Abstract: | The purpose of this dissertation research is to examine the factors that will influence both the consumers' and fast food restaurant managers' acceptance towards the use of stored-value cards in fast-food restaurants. | URI: | http://hdl.handle.net/10356/20030 | Schools: | Nanyang Business School | Rights: | NANYANG TECHNOLOGICAL UNIVERSITY | Fulltext Permission: | restricted | Fulltext Availability: | With Fulltext |
Appears in Collections: | NBS Theses |
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File | Description | Size | Format | |
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NBS_THESES_118.pdf Restricted Access | 12.6 MB | Adobe PDF | View/Open |
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