Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/20054
Full metadata record
DC FieldValueLanguage
dc.contributor.authorChan, Hiang Tiak.en_US
dc.contributor.authorLim, Catherine Chui Ling.en_US
dc.contributor.authorYeo, Nellie Sok Leng.en_US
dc.date.accessioned2009-12-14T08:03:16Z-
dc.date.available2009-12-14T08:03:16Z-
dc.date.copyright1997en_US
dc.date.issued1997-
dc.identifier.urihttp://hdl.handle.net/10356/20054-
dc.description.abstractThe Singapore Code of Advertising Practice seeks to promote high standards of ethics in advertising by self-regulation against the background of national and international law, including the International Code of Advertising Practice published by the International Chamber of Commerce (ICC).en_US
dc.format.extent232 p.en_US
dc.language.isoen-
dc.rightsNANYANG TECHNOLOGICAL UNIVERSITYen_US
dc.subjectDRNTU::Business::Advertising::Moral and ethical aspects-
dc.titleThe Singapore code of advertising practice and some proposals for reform.en_US
dc.typeThesisen_US
dc.contributor.supervisorToh, See Kiaten_US
dc.contributor.schoolNanyang Business Schoolen_US
dc.description.degreeMaster of Business Administrationen_US
item.grantfulltextrestricted-
item.fulltextWith Fulltext-
Appears in Collections:NBS Theses
Files in This Item:
File Description SizeFormat 
NBS_THESES_14.pdf
  Restricted Access		26.76 MBAdobe PDFView/Open

Page view(s) 20

765
Updated on Apr 20, 2025

Download(s)

11
Updated on Apr 20, 2025

Google ScholarTM

Check

Items in DR-NTU are protected by copyright, with all rights reserved, unless otherwise indicated.