Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/21208
Title: The MARS model in volunteering.
Authors: Mohd Imran Mohd Ayub.
Tham, Ermin Yong Jiang.
Koh, Juinn Tong.
Keywords: DRNTU::Social sciences::Sociology::Social and public welfare
Issue Date: 2010
Abstract: This study aims to explain the motivation behind undergraduate volunteers using the MARS model. The model is being used in workplace settings and is modified in our study for volunteering. We would be testing to see if ability, role perceptions and situational factors can explain reasons behind motivation. We would also be looking at personal motives in volunteering and determine which, self-actualisation or altruism is more prominent. We conducted a survey which garnered 266 respondents from four local universities. Results have shown that the components of the MARS model can independently explain the reasons; self-actualisation motives stem more than altruism. “Role perceptions” was tested to be the most important factor amongst the three elements. We will explore on how non-profit organisations (NPOs) can use the model to attract and retain its volunteers.
URI: http://hdl.handle.net/10356/21208
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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