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Title: Investigation of available-to-promise strategy
Authors: Rahmiati Asrina
Keywords: DRNTU::Engineering::Systems engineering
Issue Date: 2007
Abstract: Supply chain paradigm's shift from mass production to mass customization, coupled with globalization and advanced information technologies, have increased the importance of order promising and fulfillment function in gaining competitiveness and sustaining profitability of manufacturing companies. It serves an imperative role in effectively allocating customer demands to limited enterprise resources and improving customer satisfaction by responding promptly to customer order request.
Description: 77 p.
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:MAE Theses

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