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|Title:||Information seeking behaviour of insurance agents||Authors:||Jayarajan M. Nair||Keywords:||DRNTU::Library and information science::Libraries::Information literacy||Issue Date:||1998||Abstract:||The study examines the information seeking behaviour of fifteen full-time insurance agents who work at Yishun branch of NTUC INCOME Insurance Cooperative Limited. It attempts to find answers to three questions relating to the information seeking behaviour of the agents: • What are the information needs of insurance agents, how do they seek information and how do they use the various information sources and services? • How are the insurance needs of the insurance agents presently satisfied? • Could existing systems of providing information to the agents be improved to better satisfy their needs?||URI:||http://hdl.handle.net/10356/42598||Fulltext Permission:||restricted||Fulltext Availability:||With Fulltext|
|Appears in Collections:||SAS Theses|
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