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Title: Singapore Airlines : staying ahead in a changing industry landscape.
Authors: Tay, Ivan Ming Hoe.
Chan, Alex Wai Keong.
Wu, Sufan.
Keywords: DRNTU::Business::Operations management
DRNTU::Business::Industries and labor
Issue Date: 2012
Abstract: This case highlights some of the key issues facing SIA in the challenging aviation industry today. Readers can expect an in-depth discussion on the factors affecting SIA, analyse how SIA should prioritise and deal with the issues and propose a feasible recommendation.
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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