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dc.contributor.authorAwe Wan Pengen_US
dc.contributor.authorChia Pei Jet
dc.contributor.authorGoh Chee Hui
dc.description94 p.en_US
dc.description.abstractThe main objective of our study is to compare the service quality of Singapore and non-Singapore banks in their country of domicile with the use of the SERVQUAL model. This was achieved by sampling NTU academics who had studied and/or worked abroad and who were Singaporeansen_US
dc.rightsNanyang Technological Universityen_US
dc.subjectDRNTU::Business::Marketing::Customer servicesen_US
dc.titleA comparative study on the service quality of Singapore and non-Singapore banksen_US
dc.typeFinal Year Project (FYP)en_US
dc.contributor.supervisorPhilip Gerrarden_US
dc.contributor.schoolCollege of Business (Nanyang Business School)en_US
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Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)
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