Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/57855
Full metadata record
DC FieldValueLanguage
dc.contributor.authorMuhammad Effendy Bin Ibrahim, Ng Wai Ping Eleanor, Tan Ai Tee Yvonneen_US
dc.date.accessioned2014-04-07T11:03:59Z
dc.date.available2014-04-07T11:03:59Z
dc.date.copyright1997en_US
dc.date.issued1997
dc.identifier.urihttp://hdl.handle.net/10356/57855
dc.description106 p.en_US
dc.description.abstractThe purpose of this study is to develop a profile of the frequent departmental store shopper based on psychographic and demographic factors. A mall-intercept survey was conducted to gather the data needed for this purpose.en_US
dc.rightsNanyang Technological Universityen_US
dc.subjectDRNTU::Businessen_US
dc.titleDepartment stores in Singapore : useful variables for sementing the marketen_US
dc.typeFinal Year Project (FYP)en_US
dc.contributor.supervisorPeter M. Nobleen_US
dc.contributor.schoolNanyang Business Schoolen_US
dc.description.degreeBUSINESSen_US
item.grantfulltextrestricted-
item.fulltextWith Fulltext-
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)
Files in This Item:
File Description SizeFormat 
NBS FYP 1997_378.pdf
  Restricted Access		10.25 MBAdobe PDFView/Open

Page view(s)

369
Updated on Apr 27, 2025

Download(s)

6
Updated on Apr 27, 2025

Google ScholarTM

Check

Items in DR-NTU are protected by copyright, with all rights reserved, unless otherwise indicated.