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https://hdl.handle.net/10356/59613
Title: | Influence of children in family decision making | Authors: | Leong, Huey Miin Soh, Puay San Yow, Pei Ping |
Keywords: | DRNTU::Business::Marketing | Issue Date: | 1995 | Abstract: | Family decision making, as the name suggests, is the study of the how family members come together and make joint decisions concerning the welfare of the family. It is also a study of the amount of influence each member has upon family decisions. To date, there is a great amount of research being done in this area. However, most past researchers used the self-declared scale to measure influence in family decision making. Therefore, there is a need for a more valid measure and hence, the Observed Influence Scale is developed here. | URI: | http://hdl.handle.net/10356/59613 | Schools: | Nanyang Business School | Rights: | Nanyang Technological University | Fulltext Permission: | restricted | Fulltext Availability: | With Fulltext |
Appears in Collections: | NBS Student Reports (FYP/IA/PA/PI) |
Files in This Item:
File | Description | Size | Format | |
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LEONG_HUEY_MIN_1995.pdf Restricted Access | Main Report | 8.17 MB | Adobe PDF | View/Open |
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