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https://hdl.handle.net/10356/59708
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DC Field | Value | Language |
---|---|---|
dc.contributor.author | Neo, Hwee Koon | |
dc.contributor.author | Tan, Hwee Hwee | |
dc.contributor.author | Wong, Fui Sze | |
dc.date.accessioned | 2014-05-12T06:26:47Z | |
dc.date.available | 2014-05-12T06:26:47Z | |
dc.date.copyright | 1995 | en_US |
dc.date.issued | 1995 | |
dc.identifier.uri | http://hdl.handle.net/10356/59708 | |
dc.description.abstract | Making the best out of your current customers has become a common focus for many firms operating in the product or service industries. 2 strategies (defensive) that can be applied by these firms are the cultivation of customer satisfaction by stepping up service quality, or, the building of barriers that would enhance the probability of return patronage. | en_US |
dc.format.extent | 90 p. | en_US |
dc.language.iso | en | en_US |
dc.rights | Nanyang Technological University | |
dc.subject | DRNTU::Business | en_US |
dc.title | The erection of switching barriers in the express package delivery industry | en_US |
dc.type | Final Year Project (FYP) | en_US |
dc.contributor.school | Nanyang Business School | en_US |
dc.description.degree | BUSINESS | en_US |
dc.contributor.supervisor2 | Lee Boon Keng | en_US |
item.grantfulltext | restricted | - |
item.fulltext | With Fulltext | - |
Appears in Collections: | NBS Student Reports (FYP/IA/PA/PI) |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
NEO_HWEE_KOON_1995.pdf Restricted Access | Main Report | 7.5 MB | Adobe PDF | View/Open |
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