Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/59729
Title: Children chewable multivitamins : a general study
Authors: Tan, Sally Sock Li
Tan, Joy Su-Mien
Farah Sadiq
Keywords: DRNTU::Business
Issue Date: 1995
Abstract: Over the past decade, the use of vitamin supplements among children has been gaining popularity. The primary purpose of this report is, firstly, to highlight the various brands of children chewable multivitamins available in the market. Secondly, the report entails a discussion on the factors that have contributed to the success of the leading vitamin brands in the market. Lastly, the report attempts to provide an insight into the socioeconomic and demographic characteristics of the buyers of children chewable multivitamins.
URI: http://hdl.handle.net/10356/59729
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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