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Title: Singapore airlines : the business of flying
Authors: Tan, Sung Cheng
Tan, Ting Szu
Tie, Hwee Ling
Keywords: DRNTU::Business
Issue Date: 1995
Abstract: The motivating interest of this study is in our national airline --- Singapore Airlines and the global environment in which she operates. This has led to the conception of three objectives to be fulfilled in the study. Due to the possible extend of scope, the study is focused on the segment of business air travellers.
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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