Please use this identifier to cite or link to this item:
https://hdl.handle.net/10356/60573
Title: | An experimental study on beer distribution game : impact of inventory visibility and business intelligence on supply chain | Authors: | Li, Xiang Liew, Zhong Yao Pham Tran Quynh Trang |
Keywords: | DRNTU::Engineering::Manufacturing | Issue Date: | 2004 | Abstract: | This project examined the impact of inventory visibility and business intelligence on supply chain by carrying out a series of experiments based on the popular Beer Distribution Game. These experiments are conducted in the context of simple, serial supply chain with 4 echelons at two institutions ofhigher learning in Singapore. Instead of implementing the experiments in the traditional board or online beer game setting, a modified model of the game was developed. The experiment was conducted as a business competition whereby participants physically involved in the supply-chain business of selling fast moving consumer products (FMCG). | URI: | http://hdl.handle.net/10356/60573 | Schools: | Nanyang Business School | Research Centres: | Singapore-MIT Alliance Programme | Fulltext Permission: | restricted | Fulltext Availability: | With Fulltext |
Appears in Collections: | SMA Theses |
Files in This Item:
File | Description | Size | Format | |
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LiXiang2004.pdf Restricted Access | Main Report | 6.24 MB | Adobe PDF | View/Open |
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