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Title: Pricing of international courier services
Authors: Ng, Edwin Mong Choon
Keywords: DRNTU::Engineering::Industrial engineering::Engineering logistics
Issue Date: 2002
Abstract: In this study, the area of focus in on ‘Pricing’ of the marketing mix, and how it relates to the international courier business in the logistics industry. An application model for the international courier business, ‘Pricing Model for International Courier Service’ is proposed.
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:MAE Theses

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