You Do You : a look at appearance culture and identity in Singapore

Abstract

On the surface, tattoos, bodybuilding and plastic surgery have nothing in common. But peel back the layers and you’ll find a common motivation – not just to look better, but to be individual. Today, whether it’s on the streets or on social media, young people with inked skin, muscular bodies or enhanced facial features have become a common sight here. All three involve extreme measures with lasting effects that play a part in carving, literally, a permanent identity; and all are slightly controversial. There has always been stigma surrounding these scenes, yet more youths are marking themselves as part of the communities anyway. Call it a hunch, but something is brewing.

Through the exploration of the local tattoo, bodybuilding and plastic surgery scenes, You Do You is an online illustrated feature on appearance culture and identity in Singapore.

[This is the permanent link to the website: http://aws-website-proj-youdoyoucom-ofg89.s3-website-us-east-1.amazonaws.com/]