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Title: How to gain strategic entry in Hangzhou, China : company A.
Authors: Chua, Poh Yen.
Ng, Tzeh Huey.
Welsch, Carole.
Yap, John David.
Keywords: DRNTU::Business::General::Economic and business aspects
Issue Date: 2005
Abstract: Focus on how our subject company could make its entry into the Hangzhou market with the use of the Business Model Framework from Chesbrough and Rosenbloom (2002) to provide us with a systematic and consistent approach towards assessing the firm’s external and internal factors.
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Theses

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