Please use this identifier to cite or link to this item:
https://hdl.handle.net/10356/7389| Title: | Identifying needs for the mobile data services : a cross-border strategic perspective | Authors: | Au, Alfred Ko Chin Chia, Poh Leong Seah, Jeffrey Kwee Peng Yau, Edmond Kin Hung |
Keywords: | DRNTU::Business::General::Economic and business aspects | Issue Date: | 2002 | Abstract: | This study focuses on Singapore, Hong Kong SAR and China, as viewed from Shenzhen. It focuse s on strategic issues including entry to multiple markets, market segmentation, venture formation and strategic alliances, etc. | URI: | http://hdl.handle.net/10356/7389 | Schools: | Nanyang Business School | Rights: | Nanyang Technological University | Fulltext Permission: | restricted | Fulltext Availability: | With Fulltext |
| Appears in Collections: | NBS Theses |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| NBS-THESES_33.pdf Restricted Access | 675.12 kB | Adobe PDF | View/Open |
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