Please use this identifier to cite or link to this item:
https://hdl.handle.net/10356/7393| Title: | Value propositions for low cost carriers : a comparison of perceptions of the public and airline executives. | Authors: | Pereira, Kiran. Poh, Gary. Soh, Stanley. |
Keywords: | DRNTU::Business::Industries and labor | Issue Date: | 2004 | Abstract: | Understanding what are the value propositions that the air travel market in Singapore desires through the ranking of importance of the various value propositions by respondents from the general public and executives in the airline industry. | URI: | http://hdl.handle.net/10356/7393 | Schools: | Nanyang Business School | Rights: | Nanyang Technological University | Fulltext Permission: | restricted | Fulltext Availability: | With Fulltext |
| Appears in Collections: | NBS Theses |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| PereiraKiran04.pdf Restricted Access | 8.36 MB | Adobe PDF | View/Open |
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