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Title: New BAYER : performance through people. A case study of the global player and solutions for the management regarding change management
Authors: Lars Jandt
Daniel Konrad
Erik Rothe
Keywords: DRNTU::Business::Management::Organizational change
Issue Date: 2003
Abstract: The dissertation is dealing with the realisation of change management in the Bayer AG. Due to various external and internal reasons Bayer decided to restructure its entire business. Not only the organisation itself is about to change but also a lot of other projects are undertaken as well to make Bayer more flexible and dynamic.
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Theses

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