Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/7518
Title: 中国虚假广告的研究与政策建议 = Over-and-false-statements in advertisements in China : causes and solutions
Authors: 李炜 Li, Wei
李菘 Li, Song
Keywords: DRNTU::Business::Advertising::Moral and ethical aspects
Issue Date: 2002
Abstract: This thesis attempts to investigate the causes and characteristics of the issue of false advertising from the viewpoint of economics, and to offer accordingly some policy prescriptions.
URI: http://hdl.handle.net/10356/7518
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Theses

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