Please use this identifier to cite or link to this item:
https://hdl.handle.net/10356/76693
Title: | Swift and decisive? Evaluating the effectiveness of MINDEF’s crisis communication efforts in building public trust | Authors: | Chai, Daniel Koh, Gregory |
Keywords: | DRNTU::Social sciences::Communication DRNTU::Humanities::History::Asia::Singapore::Politics and government |
Issue Date: | 2019 | Abstract: | In a world where trust in governments is on the decline, we seek to understand the effects of government crisis communication efforts on public trust levels. Most government organisations all over the world are facing a decline in public trust. One key reason for this problem is that these organisations have poor crisis and communication management in times of crisis. A crisis can have a negative impact on an organisation’s reputation. Organisations therefore adopt crisis management strategies and crisis communication efforts in order to mitigate the negative externalities associated with the crisis and restore stakeholder trust. This research paper studies MINDEF’s crisis communication efforts surrounding the death of National Serviceman Full-Time (NSF) Dave Lee. This research revealed some insights on the perceived effectiveness of MINDEF’s crisis communication efforts on the National Servicemen (NSmen) population. Through a questionnaire, our research discovers that despite the presence of a comprehensive crisis communications plan, MINDEF is perceived to be lacking in areas of integrity and transparency, particularly around younger NSmen and NSmen in non-command positions, making adjustments to existing crisis communication efforts necessary. | URI: | http://hdl.handle.net/10356/76693 | Schools: | School of Social Sciences | Fulltext Permission: | restricted | Fulltext Availability: | With Fulltext |
Appears in Collections: | SSS Student Reports (FYP/IA/PA/PI) |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
HAa18_30.pdf Restricted Access | 4.49 MB | Adobe PDF | View/Open |
Page view(s) 50
453
Updated on Mar 28, 2024
Download(s) 50
73
Updated on Mar 28, 2024
Google ScholarTM
Check
Items in DR-NTU are protected by copyright, with all rights reserved, unless otherwise indicated.