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dc.contributor.authorSrikanth Ramachandran.en_US
dc.description.abstractThis dissertation describes the business plan to set up an IT business in Singapore. It specifically addresses the Application Service Provider (ASP) model of delivering Business Intelligence (BI) services. This IT business will focus on one particular area of BI services namely, the application software service to analyze web traffic so as to identify a website visitor’s behavior on the Internet.en_US
dc.format.extent90 p.-
dc.rightsNanyang Technological Universityen_US
dc.subjectDRNTU::Business::Information technology-
dc.titleBusiness plan to implement a business intelligence service on an application service provider model.en_US
dc.contributor.supervisorSeet, Lip Chaien_US
dc.contributor.schoolCollege of Business (Nanyang Business School)en_US
dc.description.degreeMaster of Business Administrationen_US
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