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Title: The downfall of a young entrepreneurial company : a review of its structure, strategy and processes.
Authors: Lee, Eng Thye.
Sim, Sze Kheng.
Wong, Vincent Chwee Seng.
Keywords: DRNTU::Business::Operations management
Issue Date: 2002
Abstract: In this thesis, we carry out an in-depth study of a real-life company, Advanced Piling Products Pte Ltd (APP), its structure, strategy and processes, and examine whether there are any misfits among these three elements. This is because organizational survival depends on the quality of this “fit” which management achieves, among variables.
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Theses

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