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Title: 浅探北京2008年奥运会与中国奥林匹克无形资产的开发策略 = Study on the strategic utilization of the intangible Chinese Olympic assets for 2008 Beijing Olymic games
Authors: 叶海 Ye, Hai
Keywords: DRNTU::Business::Accounting::Intangibles
Issue Date: 2003
Abstract: The development of the intangible Chinese Olympic assets has got the starting up since 1995. Certain results have been achieved through 8 years' practice and certain experiences have been accumulated.
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Theses

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Updated on May 12, 2021


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