Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/7910
Title: Retail format strategy in China : the right mix or all mixed up?
Authors: Akshat Shawla
Christian Rahnsch
Nguyen, Cuong Huu
Zoltan Farkashazi
Keywords: DRNTU::Business::International business::Retail::Asia
Issue Date: 2005
Abstract: Evaluate the format adaptation that Retailer A has carried out in China and to contrast it with the results of a recent study on retail format change strategies. It should add ideas to Retailer A’s current business plans based on Arieh Goldman’s study.
URI: http://hdl.handle.net/10356/7910
Schools: Nanyang Business School 
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Theses

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