Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/7917
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dc.contributor.authorChan, Siau Yenen_US
dc.contributor.authorLee, Shaw Bengen_US
dc.contributor.authorLim, Pearl Mei Lingen_US
dc.contributor.authorVu, Thuy Dungen_US
dc.date.accessioned2008-09-18T07:53:22Z
dc.date.available2008-09-18T07:53:22Z
dc.date.copyright2003en_US
dc.date.issued2003
dc.identifier.urihttp://hdl.handle.net/10356/7917
dc.description.abstractTreasury outsourcing services (TOS) is a relatively low risk, fee-based revenue generator and key growth area for many global banks looking to supplement their dwindling traditional sources of income. The International Financial Services Centre (IFSC) in Dublin, Ireland, is home to many of the largest players in this niche industry.en_US
dc.rightsNanyang Technological Universityen_US
dc.subjectDRNTU::Business::Finance::Bank management
dc.titleIdentification of dimensions for successful marketing of treasury outsourcing servicesen_US
dc.typeThesisen_US
dc.contributor.supervisorSangwan, Sunandaen_US
dc.contributor.schoolCollege of Business (Nanyang Business School)en_US
dc.description.degreeMaster of Business Administrationen_US
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