Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/8265
Title: Aeronautic giants of the new millennium : strategic competitiveness of five major players.
Authors: Soh, Carine Geok Khim.
Tan, Joyce Sui Tin.
Tan, Cheryl Si Ning.
Keywords: DRNTU::Business::Management::Competition
Issue Date: 2000
Abstract: The report provides an overview of the industrial structure and dynamics of the airline industry. It analyses the competitive strategies and financial performance of 5 airlines, namely Singapore Airlines, Cathay Pacific, British Airways, Scandinavian Airline Systems and Qantas Airways. Finally, recommendations on how each airline should position itself were given.
URI: http://hdl.handle.net/10356/8265
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

Files in This Item:
File Description SizeFormat 
NBS-REPORTS_104.pdf
  Restricted Access
266.83 kBAdobe PDFView/Open

Page view(s) 20

256
Updated on Nov 25, 2020

Download(s) 20

6
Updated on Nov 25, 2020

Google ScholarTM

Check

Items in DR-NTU are protected by copyright, with all rights reserved, unless otherwise indicated.