Please use this identifier to cite or link to this item:
Title: Materialism in the netherworld.
Authors: Ho, Ai Xiang.
Ong, Ai Hui.
Tay, Jia Yuh.
Keywords: DRNTU::Business::Marketing::Consumer behavior
Issue Date: 2002
Abstract: Paper offerings have been burnt during many Chinese religious ceremonies. However, not many are certain as to how this practice came along. This paper attempts to investigate the linkage between this practice and materialism. Suggestions were also provideded for further research in this area.
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

Files in This Item:
File Description SizeFormat 
  Restricted Access
4.76 MBAdobe PDFView/Open

Google ScholarTM


Items in DR-NTU are protected by copyright, with all rights reserved, unless otherwise indicated.