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https://hdl.handle.net/10356/8559
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DC Field | Value | Language |
---|---|---|
dc.contributor.author | Goh, Siew Mui. | en_US |
dc.contributor.author | Lau, Lee Jin. | en_US |
dc.contributor.author | Tan, Annie. | en_US |
dc.date.accessioned | 2008-09-24T07:22:37Z | - |
dc.date.available | 2008-09-24T07:22:37Z | - |
dc.date.copyright | 2002 | en_US |
dc.date.issued | 2002 | - |
dc.identifier.uri | http://hdl.handle.net/10356/8559 | - |
dc.description.abstract | This is a case study that seeks to illustrate the international recognition achieved by a Singapore cosmetics brand - I Nuovi Cosmetics. The objective is to discover the success factors of I Nuovi Cosmetics Singapore Pte Ltd (INC)and its internationalization process. | en_US |
dc.rights | Nanyang Technological University | en_US |
dc.subject | DRNTU::Business::Industries and labor | - |
dc.title | Making of an Asian international brand : I Nuovi cosmetics. | en_US |
dc.type | Final Year Project (FYP) | en_US |
dc.contributor.supervisor | Tan, Thomas Tse Wee | en_US |
dc.contributor.school | Nanyang Business School | en_US |
item.fulltext | With Fulltext | - |
item.grantfulltext | restricted | - |
Appears in Collections: | NBS Student Reports (FYP/IA/PA/PI) |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
NBS-REPORTS_1303.pdf Restricted Access | 2.29 MB | Adobe PDF | View/Open |
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