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|Title:||Student credit card schemes for undergraduates in Singapore.||Authors:||Ng, Hui Kiang.
Kok, Jin Yen.
Tay, Hooi Yann.
|Keywords:||DRNTU::Business::Marketing::Consumer behavior||Issue Date:||2002||Abstract:||The purpose of this study is to investigate whether there is a demand for the student credit card (SCC) by undergraduates in Singapore, the predicted extent of SCC debt and preferences of SCC attributes by Singapore undergraduates.||URI:||http://hdl.handle.net/10356/8582||Rights:||Nanyang Technological University||Fulltext Permission:||restricted||Fulltext Availability:||With Fulltext|
|Appears in Collections:||NBS Student Reports (FYP/IA/PA/PI)|
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