Please use this identifier to cite or link to this item:
https://hdl.handle.net/10356/8967
Title: | Service industry customer satisfaction index in Singapore. | Authors: | Lim, Chye Hong. Tan, Min Siong. Tay, Meng Khee. |
Keywords: | DRNTU::Business::Marketing::Customer services | Issue Date: | 2003 | Abstract: | This research aims to develop an index to compute the overall satisfaction in this industry and identify service sectors that requires further improvements. The indices computed for measuring customer satisfaction of the services industry for 2001 and 2002 depict a fall in customer satisfaction for the industry. | URI: | http://hdl.handle.net/10356/8967 | Schools: | Nanyang Business School | Rights: | Nanyang Technological University | Fulltext Permission: | restricted | Fulltext Availability: | With Fulltext |
Appears in Collections: | NBS Student Reports (FYP/IA/PA/PI) |
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File | Description | Size | Format | |
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NBS-REPORTS_1670.pdf Restricted Access | 535.53 kB | Adobe PDF | View/Open |
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