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Title: B2B e-marketplaces : archetypes in the electronics components industry.
Authors: Chua, Peijuan.
Lan, Guixia.
Tan, Mei San.
Keywords: DRNTU::Business::International business::Retail::Computer networks
Issue Date: 2003
Abstract: Identifies the strategic factors of various e-marketplaces and the different archetypes in which these e-marketplaces would be classified under, using the important concepts of Porter’s strategic positioning theory and Miller’s strategic archetype. 19 relevant electronics components e-marketplaces were selected for our case analysis.
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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