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Title: Website evaluation using the repertory grid technique: a web designers' perspective.
Authors: Cheng, Baoxian.
Chia, Shu Wen.
Tan, Hui Tze.
Keywords: DRNTU::Business::Information technology
Issue Date: 2003
Abstract: Kelly's Repertory Grid Technique has been primarily employed to elicit factors that web designers consider important when they design or develop websites, to investigate web designers' perceptions of an "effective" Business-to-Business(B2C) website, and broaden existing web evaluation literature.
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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