Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/9163
Title: Effective communication of low probabilities
Authors: Chai, Khai Shin
Koh, Angela Bee Lin
Lee, Yen Teik
Keywords: DRNTU::Business
Issue Date: 2004
Abstract: Investigates ways to improve risk communication of low probability high consequence event (likelihood of fatal accidents resulting from the spread of toxic vapors from chemical factories). Communication of low probability is facilitated by providing individuals with comparison points and associated contextual information.
URI: http://hdl.handle.net/10356/9163
Schools: Nanyang Business School 
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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