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Title: Developing a customer-centric performance measurement framework for the Singapore hotel industry.
Authors: Heah, Haidee Wen Wei.
Ho, Shu Fang.
Woo, Melissa Meiyan.
Keywords: DRNTU::Business::Marketing::Customer services
Issue Date: 2004
Abstract: A customer-centric performance measurement framework tailored for the Singapore hotel industry had been developed and tested for its applicability.
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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