Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/93150
Title: The use of folk media in advertising and developmental communication
Authors: Rajan, R. V.
Keywords: DRNTU::Social sciences::Communication::Promotional communication
Issue Date: 1991
Source: Rajan, R. V. (1991). The use of folk media in advertising and developmental communication. In AMIC Seminar-Workshop on Using Entertainment and Advertising for Development Communication : Singapore, Jan 21-24, 1991. Singapore: Asian Mass Communication Research & Information Centre.
Conference: AMIC Seminar-Workshop on Using Entertainment and Advertising for Development Communication : Singapore, Jan 21-24, 1991.
URI: https://hdl.handle.net/10356/93150
http://hdl.handle.net/10220/2456
Fulltext Permission: open
Fulltext Availability: With Fulltext
Appears in Collections:AMIC 1990

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