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Title: Application of balanced scorecard in the Singapore hotel industry.
Authors: Cheung, Joyce Wai Chi.
Chiam, Soon Chian.
Tan, Shiow Pyng.
Keywords: DRNTU::Business::Management::Personnel management
Issue Date: 2004
Abstract: Many research studies have focused on the application of the Balanced Scorecard to firms in the manufacturing industry but few for the service industry, in particular the hotel industry. Hence, we hope to design and develop a strategic scorecard for the local hotel industry using the BSC framework.
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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