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Title: Empirical assessment and application of SERVQUAL in Holland Village full service restaurants.
Authors: Lim, Ee Tin.
Lin, Qihui.
Tan, Joey Jing Jie.
Keywords: DRNTU::Business::Marketing::Customer services
Issue Date: 2004
Abstract: SERVQUAL measures service quality as the gap between consumer’s expectations and perceptions. A modified version was issued to tertiary students patronizing full-service restaurants in Holland Village. The reliability of the instrument, its construct and dimensionality, and the extent of gaps on service quality are being examined.
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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