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Title: Battle in the skies : budget airlines in Singapore
Authors: Cai, Serene Xinchun
Tan, Daphne Li-Lianne
Han, Erina
Keywords: DRNTU::Business::Management::Competition
Issue Date: 2005
Abstract: The aim of this research is to explore the competition between budget airlines in Asia from a consumer's perspective. In addition, the study also hoped to identify and recommend innovative areas a budget airline can focus on to compete effectively.
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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