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|Title:||Factors that influence consumers when applying for debit cards.||Authors:||Ong, Wei Ming.
Tee, Jin Hao.
Teh, Tze Fong.
|Keywords:||DRNTU::Business::Marketing::Consumer behavior||Issue Date:||2005||Abstract:||This study aims to identify the various factors which influence consumers when deciding whether to apply for a debit card and the relative importance of the respective factors on the decision making process.||URI:||http://hdl.handle.net/10356/9755||Rights:||Nanyang Technological University||Fulltext Permission:||restricted||Fulltext Availability:||With Fulltext|
|Appears in Collections:||NBS Student Reports (FYP/IA/PA/PI)|
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