Please use this identifier to cite or link to this item:
https://hdl.handle.net/10356/9848| Title: | Customer satisfaction : a SERVQUAL study on QB House hair salons. | Authors: | Seet, Karen. Tan, Serene. Chia, Gavin Wei Quan. |
Keywords: | DRNTU::Business::Industries and labor | Issue Date: | 2005 | Abstract: | The purpose of this research is to explore the differences between consumer expectations of the QB House concept and their perceptions of the actual service. It attempts to identify and give explanations to the areas in which customers expectations have not been met. At the same time, it aims to better understand the customer base and provide current insights into QB House’s novelty haircut concept. | URI: | http://hdl.handle.net/10356/9848 | Schools: | Nanyang Business School | Rights: | Nanyang Technological University | Fulltext Permission: | restricted | Fulltext Availability: | With Fulltext |
| Appears in Collections: | NBS Student Reports (FYP/IA/PA/PI) |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| NBS-REPORTS_2458.pdf Restricted Access | 1.38 MB | Adobe PDF | View/Open |
Page view(s) 10
956
Updated on Mar 21, 2025
Download(s)
20
Updated on Mar 21, 2025
Google ScholarTM
Check
Items in DR-NTU are protected by copyright, with all rights reserved, unless otherwise indicated.