Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/9849
Title: Marketing innovations : QB House
Authors: Tan, Adeline Qiaowei
Chow, Christine Sook Kuan
Soon, Meiling
Keywords: DRNTU::Business::Marketing
Issue Date: 2005
Abstract: This research aims to evaluate the sustainability of the new-trend salon's no-frills concept in the local hair salon industry using QB House as a case study.
URI: http://hdl.handle.net/10356/9849
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

Files in This Item:
File Description SizeFormat 
NBS-REPORTS_2459.pdf
  Restricted Access
892.58 kBAdobe PDFView/Open

Page view(s) 5

777
Updated on Oct 18, 2021

Download(s)

14
Updated on Oct 18, 2021

Google ScholarTM

Check

Items in DR-NTU are protected by copyright, with all rights reserved, unless otherwise indicated.