Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/9917
Title: Improving the food label : a consumer's perspective
Authors: Boh, Sang Wei
Chan, Gerry Kin Leong
Tan, Mei Leng
Keywords: DRNTU::Business::Marketing::Consumer behavior
Issue Date: 2000
Abstract: Our project attempts to address the current weaknesses in local food labelling laws. In particular, we identified label formats, legalizing health claims, standardised nutrition claims, and mandatory GM food labelling as possible areas of improvement.
URI: http://hdl.handle.net/10356/9917
Schools: Nanyang Business School 
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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